WPP, one of the world’s largest agency networks, joins forces with Beachy as they partner with inspiring men’s mental health charity, The Lions Barber Collective - raising awareness for men’s mental health and combatting young male suicide

At the heart of the parnership, WPP’s own, Ian Gough takes the driver’s seat at the British GT in “A Race To Save Lives”

On location at the iconic, Silverstone Racecourse, Beachy captures the energy and urgency of the event, bringing the campaign’s message vividly to life.